Preliminary Trademark Screening Research

In the “Trade Mark Screening” we examine the form in which the mark is still used. This helps prevent surprises.

Preliminary Trademark Screening Research

In the “Preliminary trademark screening research” trademark analysis, an analysis is also carried out on the Internet. The analysis can also reveal surprises, such as that the desired brand name is a protected geographical name or other special topics.

This study also analyzes what different companies that operate under the brand name or company name offer as a product range. This internet research is suitable to understand whether the companies with a company name as well as the brand should already have older rights and offer similar products.

This research is based on the company names found. The research serves to provide an overview of which companies are already active under the respective term to be protected. These companies have not necessarily already registered the brand as a brand. It is also possible that the companies are active in other product or service areas (Nice classes). This research serves more as an overview.

The Google Research and Company Register and Tracking are the focus of this research.

Steps to Trademark Registration


Get Report

Get the trademark registration report

Final Talk

Have a final consulting talk about the registration

Trademark Application

We submit your application to the official IPO office

Frequently asked questions

What is a trademark?

A trademark can be a sign of all kinds, in particular words, including personal names, or images, letters, numbers, colors, the shape or packaging of the goods or sounds, insofar as such signs are capable of distinguishing the goods or services of one company from those of other companies and to be presented clearly and unambiguously.

Why is it important to trademark your brand?

A trademark application or an entry in the official EUIPO trademark register can increase the value of your brand and the company. A registered trademark offers protection and reputation because the registration of the trademark grants its owner an exclusive right of use. Third parties can be prohibited from using the brand.

How much to register a trademark?

In the best case, the pure official fees are 850 euros, in the most expensive 1800 euros. A nice class is always included, a second class costs 50 euros and each further then 150 euros in pure official fees. Litigation can result in significantly higher costs if, for example, a mark in a Nice class has not been used for more than 5 years.

How long will be the EU trademark protected?

The protection of the EU trademark lasts 10 years from the registration date and can be extended for 10 years at a time.

What are the types of trademarks that can be protected?

The most common is the wordmark and figurative mark (logo or design). A wordmark consists exclusively of words or letters, numbers, other typographic symbols. Figurative marks (logos or designs) are marks in which non-standardized characters, stylizations, or layouts, or colors are used.

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